# Deny Setiawan

Digital Architect and Brand Strategist specializing in AI automation, digital systems, and brand ecosystems.

- Location: Surabaya, East Java, Indonesia
- Open to work: No
- Profile: https://d.cv/denysetiawan
- Email: denydeyn@gmail.com
- Links: Website www.denysetiawan.com | LinkedIn deny-setiawan

## Summary

Deny Setiawan is a Digital Architect, Brand Strategist, and founder of PremadeBrands with over a decade of experience across UI/UX, branding, identity design, and digital transformation. He works at the intersection of advanced technology and brand strategy, building high-performance digital ecosystems, automated systems, and AI-powered tools that improve operational efficiency. At AsiaCommerce, he leads digital transformation efforts while also directing brand identity and design strategy to ensure a cohesive, modern market presence. His core strengths include digital architecture, custom AI automation systems, WhatsApp and developer tool integrations, premium domain asset strategy, and scalable brand systems. He has a strong background in visual communication design and has contributed to multiple companies and projects across Indonesia, focusing on clean, scalable, and strategic digital experiences.

## Experience

### Website Designer at AsiaCommerce Network (2018 - Present)
Surabaya Area, East Java, Indonesia · Full-time

Lead digital transformation efforts by architecting and building automated systems to drive operational efficiency, while directing brand identity and design strategy to ensure a cohesive market presence.

### Graphic Designer at Matahari Labs (2014 - Present)
Surabaya Area, East Java, Indonesia · Full-time

Designed branding and digital assets for a startup tech generator focused on social media, e-commerce, digital media, and online branding.

### Freelancer (any job) at Godeny Network (2008 - Present)
Contract

Provided company problem-solving services across a broad range of freelance tasks and support assignments.

### Website and Graphic Designer at AlphaNext Business Solution (2016 - 2018)
Greater Jakarta Area, Indonesia · Full-time

Conceptualized and implemented website design solutions aligned with marketing strategies from concept to completion.

### Graphic Designer at GroupHub.Me (2014 - 2016)
Surabaya Area, East Java, Indonesia · Full-time

Created branding and promotional materials including brochures, websites, advertising assets, printed event materials, and merchandising for a community-organizing platform.

### Jr. Creative Digital at Voila Indonesia (2012 - 2012)
Surabaya Area, East Java, Indonesia · Full-time

Researched digital marketing trends, curated inspirational databases, and designed branding and promotional materials for brand activation and event management clients.

### Internet Operator at Coconet (2008 - 2008)
Full-time

Worked as an internet operator in an early career role.

## Education
- Bachelor's degree, Design and Visual Communications, General, Institut Teknologi Sepuluh November (2008 - 2013)
- Senior High School, Science, Sekolah Menengah Atas Negeri 4 Surabaya (2005 - 2008)

## Skills

Domain Investing & Valuation, Artificial Intelligence (AI) Integration, Brand Strategy, Digital Architecture, UI/UX Design, Brand Identity Design, Workflow Automation, Website Design, Graphic Design, Enterprise Digitization

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